26.06.2020

HIGHLIGHT GAMES ANNOUNCES PARTNERSHIP WITH MAXBET

London, 26 June, 2020 – London-based video virtual sports specialist Highlight Games Limited today announces that it has entered into an agreement to supply its premium video virtual sports products to MaxBet Entertainment Group Plc’s online channels.

As detailed in the agreement, Highlight Games will supply SOCCERBET in English and Italian league versions and NBA Last 60 to MaxBet’s online channels in Romania and Belarus.

‘I’m delighted to announce this deal with MaxBet, which will extend the online availability of Highlight Games’ exclusively licensed premium products in Europe,’ said Nick Gardiner, Co-CEO, Highlight Games.  ‘With SOCCERBET and NBA Last 60, players can experience the thrill of sports betting by watching genuine archive footage featuring top teams and players, accompanied by real commentary 24/7 – it’s the ideal solution for operators right now.’

‘MaxBet is thrilled to be adding SOCCERBET and NBA Last 60 to its portfolio of online games,’ added Victor Rusinov, CEO, MaxBet Malta Ltd.  ‘Our customers are increasingly looking online for sports betting entertainment solutions, and these products from Highlight Games certainly fulfil that brief.  Featuring top teams from English and Italian football leagues, SOCCERBET is sure to be an instant hit with customers, particularly those who are feeling the absence of some live sporting fixtures this summer.’

About Highlight Games Limited

Highlight Games is a London-based video virtual sports and games supplier which specialises in the creation of innovative, sports-focused betting experiences. Using a unique patent-protected live video game format, Highlight’s products feature top teams and players from the world’s favourite sports.  The company’s flagship SOCCERBET game is the #1 selling product in Europe’s largest virtual sports market and its branded portfolio of products, which include NBA Last 90 and NBA Last 60, will launch in gaming and lottery markets in the US and around the world in 2020. Featuring highly optimized game design based on decades of archived live action sports footage, Highlight’s products can be tailored to suit the sportsbook or virtual sports offering of operators across retail, online and mobile.

Learn more at www.highlight-games.com

About MaxBet

MaxBet Malta LTD, which is owned by MaxBet Group, is a leading gaming and entertainment operator in Central and Eastern Europe, with a strong online presence and also, physical locations in Romania, Belarus, Italy.

Since its inception in 2002, the Group has demonstrated rapid growth and continues to gain momentum as it enters new regulated lucrative markets. Market leadership has been in the company’s DNA from the start.